Showing posts with label Commercial. Show all posts
Showing posts with label Commercial. Show all posts

Friday, August 22, 2008

Does The Word "Milks" Correct? ( as what Sharon said in this commercial)



This is the commercial of Nido Fortified Milk with Sharon Cuneta as a new product endorser. My friend is in his room when this commercial appeared in television. When Sharon said "ang dami daming milks!", he had shocked and said "Huh?!" So he searched and commented the video of this commercial in youtube and there is one user against to him. So, the exchanging of information and reaction started between the two (while some users favor to my friend while the others against to the other. he!he!).

I'm not good to write and speak English especially when it comes to grammar usage but I show you some information regarding this topic. Does the word "milks" exist? Yes! It exists if and only if it acts as a transitive verb in a sentence. Example, "She milks the cow." According to my friend, ""milks", as what Sharon said, is grammatically wrong. Mass noun doesn't have plural form... We should use a noun determiner for mass nouns like a can of milk... cans of milk... in this case, whoever the writer was, she should have used "brands of milk"." His explanation is the same in Wikipedia under count noun article, states that "On the other hand, words such as "milk" or "rice" are not count nouns, but they can be counted with an appropriate unit of measure (e.g. "glasses of milk" or "spoonfuls of rice")." Mass nouns are thought to refer to things (or substances) that can't be counted, while count nouns are supposed to refer to ones that can. It can't be modified by a numeral, occur in singular/plural or co-occur with the relevant kind of determiner.

Please take note of the highlighted phrase because as what stated in wiktionary under milk article;

milk(countable and uncountable; plural milks)
1. (uncountable) A liquid secreted by the mammary glands of mammals to nourish their young.
2. (countable, informal) An individual serving of milk.
1. Table three ordered three milks. (Formally: The guests at table three ordered three glasses of milk.)
The same case is used in esgold website, which has an example of two "milks please (informal) " while sdstate website states that one of the three circumstances in which a noun that is normally non countable can have a countable sense is when what is being referred to is thought of as being in a container, then in informal English it can become countable and be placed in the plural or be preceded by a or an. Example "He told her to give him several sugars also." (sugars = paper packets of sugar). If we translate and apply this special circumstances to sharon statement of " ang dami daming milks", she is actually referring to brands of milk informally.

" Kaya lang ang dami daming milks, nakakalito di ba?" Yup I'm so confused about the grammar she used in a sentence. He!he! But according again to my friend, Linguists are no longer using "milks" since the new rule for uncountable/mass nouns were formulated. But I didn't found in the Internet about this new rule. He also added that not all the information you read and see in the internet is correct and factual. Yup that's true but where can I find the right rule? Maybe, the readers of this article can help me find the truth!